People don't buy what you do, they buy WHY you do it.
Simon Sinek said it best. His mantra drives our messaging process.
Message creation and training in one
The team significantly shifted the way they talk about the organization over the course of just 4-hours. Even before the core messages were finalized or wordsmithed, the team left the retreat talking with more intention and consistency.
This team enthusiasm continued through writing and refining of the message platform and carrying it throughout all communications.
Their unique "how" translated into visuals
The team needed a quicker way to help nonprofits “get” their unique approach to an Evaluation project and how they would collaborate together. So we started sketching…
From a message platform to a new website
We wrote, designed and developed a new website that brought the new brand messaging to life.
The new site is one that the team is proud of. And it’s helping them make huge strides in their mission to cultivate vibrant evaluation habits, and improve how evaluation is done and perceived with in the nonprofit sector and beyond.